Fifty two employees from the different departments of the Marawi City Government underwent a one-day coaching workshop to hone their skills in news writing, photojournalism and social media content development.
The skills coaching workshop was conducted by the city government in partnership with the Philippine Information Agency (PIA) on March 9 at the city hall’s conference room.
Information officers from the PIA regional office 10 served as the resource persons and talked about basic news writing, rules of composition in photography, caption writing, and creating shareable social media content.
After the discussions, the participants underwent workshops which were critiqued by the resource persons pointing out the weaknesses of the outputs and how to further improve it.
Faisal Cali, a participant from the City Disaster Risk Reduction and Management Council, said they learned a lot from the workshop particularly on photography and social media content development.
“The social media discussion gave us insights on today’s modern world and how we can maximize it in our advocacy and programs. The photography session was also vital, we have observed that we have not been using the rules of composition in photography,” he said.
Katty Gandamra, communications consultant of the city government, said communicating with integrity and credibility was the best learning the participants have gained during the workshop.
“Communication cannot be over-emphasized because we simply cannot afford not communicate. Communication is part of our daily work thus we have to give accurate and honest information to have credibility and integrity to share it with our audience,” she said.
The activity was the first communications workshop conducted by the city government under the new administration and the first capability building session of PIA-10 for 2017. (PIA-10)
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